On View at the Elliott Museum

“The Lightness in Being," featuring nine of Cheryl Maeder's installation art videos, will debut in the Elliott Museum's Flex Gallery July 28

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The title page from Submerge by Cheryl Maeder, one of nine installation art videos in "The Lightness in Being."
The title page from Submerge by Cheryl Maeder, one of nine installation art videos in “The Lightness in Being.”

Video installation artist and photographer Cheryl Maeder will unveil her latest exhibition, “The Lightness in Being,” in the Elliott Museum‘s Flex Gallery on July 28. The exhibit will feature nine of her installation art videos on three screens in a blackened exhibition space that will remain on view to October 26.

The exhibition will kick off with an opening reception from 6 to 7:30 p.m., featuring light hors d’oeuvres and a cash bar. It is free for members and $5 for non-members.
Maeder was born in Elmwood Park, New Jersey, and moved to Zurich, Switzerland, in her 20s to study photography at the Zurich University of the Arts. After eight years in Switzerland, she returned to the United States and opened a photography studio in San Francisco, where she photographed international advertising and fashion campaigns.
After a career in high fashion, Maeder began photographing women of all shapes and sizes. Her photography work became the inspiration for the Dove’s “on Real Women, Real Beauty” campaign, which transformed the way women are viewed in the global media. In 2005, she relocated her studio to Miami and immersed herself into fine art photography and filmmaking.
While the foundation of her work is photography, investigations into video and large-scale installations have expanded her visual world. Through her investigation of new technologies and shifts between the mediums, Maeder has found new opportunities for rewarding and creative collaborations  for large-scale installations. Learn more here or email maeder@maederphotography.com.
While at the museum, head over to the newly opened “Emerge and Enlighten” exhibition, on view in the Second Floor Gallery to October 20. The showcase chronicles the pandemic cycle’s impact on the consciousness of artists, with the seemingly endless days spent in isolation affecting their work. Perspectives were often clouded by loneliness and a host of other concerns for safety and an unknown future.
These feelings found their way into art during these long months. Once the artists could return to the world, this reemergence was a rebirth for many and showed appeared in their works.
“Our intention was to create an exhibit that juxtaposes works from isolation against works from emergence,” said Rob Steele, Historical Society of Martin County president and CEO. “The pandemic has made its mark on all of us, and we believe the results of this eye-opening exhibition will be inspiring.”

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